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Automotive Computing Conference

Frankfurt am Main, Germany
October 23-24, 2019


Major developments within the automotive industry such as automated driving and connectivity are transforming the classic vehicle into a mobile, software-defined IoT device. The vehicles of the future require the highest computing performance, with more powerful control units and compliance with continuously stricter standards.
Challenges faced by car makers and their suppliers include security, functional safety, cloud connectivity, and more.

The development of high-performance computing in automotive infrastructure enables all sorts of opportunities but it also introduces new challenges in the form of increased design complexity and a requirement to rethink traditional approaches to the way we work. Recognizing both the myriad of opportunities and challenges associated with high-performance computing in the automotive sector, technology experts Arm, Elektrobit, and Synopsys are co-sponsoring the 2019 Automotive Computing Conference (ACC). 

The conference is a one-day, intensive program for managers, project managers, and lead architects, focusing on best practices in the industry and encouraging an open dialog among attendees and participants on opportunities, innovations, and challenges.




ACC Agenda

Day 1 (October 23) – Opening event
Day 2 (October 24) – Main event


19:00
Welcome & introduction to the sponsors Arm / EB / Synopsys
19:30
Opening speech: The future of computing
Noel Hurley, Vice President of Strategy at Arm
Computing has changed our lives forever. First we had the mainframe, then a computer in every home, then those homes connected to the internet, and more recently a mobile computing and the cloud. We are entering a fifth wave on computing, based on AI, 5G and IoT, using computing to solve new types of problem, connecting many more devices than ever before.

Noel will examine the trends that will drive innovation around this fifth wave of computing, the potential applications, and the ways it will change our lives.
20:00
Joint dinner

Start off on the right foot by attending the networking dinner at the Lux Restaurant at Fleming’s Selection Hotel Frankfurt-City.
08:30
Registration and welcome coffee
09:10
KEYNOTE
Adaptive AUTOSAR is on the road – challenges & experiences for series development at Volkswagen
Dr. Marcel Wille, Team lead for AUTOSAR, Standard Software and Basic Services at Volkswagen
In his keynote speech, Dr. Marcel Wille will explain challenges and experiences regarding system performance, handling of inconsistencies in an emerging AUTOSAR standard, limitations of service-oriented communication in interaction between embedded systems and Adaptive AUTOSAR as well as portability of applications.

Digitalization is changing the automotive industry dramatically. The “smart” vehicle becomes an integral part of the digital world. It consistently increases performance and functionality via updates after sales. This requires new approaches with respect to E/E architectures, software platforms and communication paradigms heavily influenced by technologies established in software industry and consumer electronics.

Volkswagen will introduce those approaches in its new electrical car platform MEB. It offers a centralized functional architecture along with the introduction of the Adaptive AUTOSAR software platform and service-oriented communication.

A couple of challenges were mastered including the initial situation with a completely new architectural approach, an AUTOSAR standard that was under development and never proven in use, and the unknown impact of service-oriented communication.
09:50
KEYNOTE
Drive and fly eVTOL: Big opportunities for the automotive industry
Maki Kaplinsky, CEO & Cofounder of NFT Inc.
Coming from Japan and seeing how mass migration to urban settings has had such a negative impact on the quality of life, Maki and Guy Kaplinsky set off to solve the problem of congestion, commute and cost of urban living by taking things "off the ground" - and founding a flying autonomous car as a service. The Founders firmly believe that Urban Air Mobility (UAM) will change the way we live by enabling people live far from the city centers and commute longer distances in less time, with greater enjoyment. UAM opens up tremendous opportunities for the automotive industry developing new technologies - similar to the changes in the industry 100 years ago. Come hear Maki challenge the current beliefs of what is possible in mobility, why current solutions "almost" solve the problem but not quite, the exciting opportunities for the mobility and automotive market and why the only way is up.
10:30
Coffee break
11:00
Software empowering vehicle computer
Patrick Lobert, Product Manager at Robert Bosch GmbH
Bosch bases its vehicle computers, which emerge from functional centralization, on a uniform, vehicle-optimized operating system.
For this purpose, Bosch created the domain-independent Vehicle Computer Campus.
With the centralization of vehicle functions within and across domain boundaries, new software platforms are arising and will be continuously developed across vehicle generations. Continuous development of software platforms results in the decoupling of software and hardware – technically, but also on a business-level.

New challenges arise from the complexity of the growing combination of software and hardware modules that can only be processed through a scalable and hardware-agnostic operating system. Bosch pursues a consistent strategy and adapted business units for these challenges to serve vehicle computer business - also as a pure software supplier.
11:30
Performance computing for future autonomous systems
Robert Day, Director of Automotive Solutions and Platforms at Arm
The promise of the first true self-driving car hitting the streets is driving innovation throughout the automotive industry. But there are still large steps to take to turn today's prototype vehicles along with their mandatory safety drivers into actual autonomous vehicles. This talk will examine some of the big challenges around the safe high-performance compute required, and outline solutions and technologies that can enable true deployment. Additional speaking points will include the different types of computing required, reducing SWaP-C (size, weight, power and cost), and achieving functional safety.
12:00
Virtual ECUs for automotive development: a success story
Dr. Jakob Mauss, Managing Director at QTronic
The rapid growth of vehicle software, combined with the complex interaction of hardware, software, and physical components, creates an enormous challenge for automobile manufacturers and their suppliers. To address these challenges, in the last decade OEMs started to move software development from real hardware to fully simulated environments, where most development steps can be performed faster, safer, and better. Tests are then performed simultaneously at many work seats (faster), and in a highly available and relatively inexpensive environment (PC).

Virtualization enables a tremendous increase in test coverage (safer). Finally, errors are detected earlier, which reduces costs. Apart from sketching the technical foundation for virtual ECUs, the presentation surveys recent applications from the powertrain, chassis, and ADAS/AV domain, all based on the virtual ECU tool Silver.
12:30
Lunch break
13:35
KEYNOTE
Future E/E architecture trends and computation needs
Dr. Martin Hiller, Solution Architect – Base Software | Technical Leader Software Architecture at Volvo Car Corporation
The automotive industry moving towards what sometimes is called “the software defined car” – that is, it is the software that defines the product and the customer/driver experience, and it is the software that differentiates us from our competitors. Future customer expectations will be more akin to the experience they have with their smartphone – well-working software providing functionality that with regular over-the-air updates evolves and improves over time. This means that the software will be a car manufacturer’s main asset.

With the move towards the software defined car, we see many necessary changes in the underlying technologies that upholds the software. This talk will address two major changes: 1) the move towards a centralised computing architecture with corresponding modifications in the overall software structure, and 2) new/increased needs for different types of computing hardware based on the changing functional content and software implementations.
14:15
Performance platforms in reality: What happens if you put them on the road?
Alexander Much, Head of Software Systems Engineering at EB
The functionality of software and the demand for computing capacity in vehicles is increasing at an enormous rate. The relation between function and its hardware would lead to an continuous increase of control units which is not sustainable from technical and economic points of view. As a result car manufacturers increasingly consolidate functions on fewer, but more powerful control units. There are several such projects currently in development, but the consequences to business and technology in the mid-term and long-term are much more fundamental than many in the automotive domain currently understand.
This presentation details some of these effects from a practical point of view and outlines how the market and standards will evolve over the next years.
14:45
Coffee break
15:05
PANEL DISCUSSION
Safety/security & open-source solutions vs. closed code
moderated by Antonio Garzón, IHS Markit

Mr. Garzón
IHS Markit

Mr. Garzón conducts research and analysis on electronics markets with a special focus on body electronics, infotainment, and ADAS systems. Previously, he worked in the infotainment departments of Seat, Aston Martin, and BMW and as a test development engineer at NXP. Prior to that, he conducted research on artificial intelligence for Bosch, Sony, Telefónica, and Fraunhofer. Mr. Garzón holds a bachelor's degree in telecommunications engineering from the Polytechnic University of Madrid, Spain and a Master of Science in information technology from the University of Stuttgart, Germany.
He speaks English, German, and Spanish.



Prof. Dr. Dirk Riehle
Professorship for Open Source Software at the Friedrich-Alexander University of Erlangen-Nürnberg

Prof. Dr. Dirk Riehle chairs the Professorship for Open Source Software at the Friedrich-Alexander University of Erlangen-Nürnberg. Before joining academia, Riehle led the Open Source Research Group at SAP Labs, LLC, in Palo Alto, California (Silicon Valley). His career includes cofounding an on-demand business software start-up in Berlin, Germany, which used agile methods and strategically employed open source software. Riehle works on open source and inner source software engineering, agile methods and continuous delivery, complexity science and human collaboration, and software design.

Prof. Riehle holds a Ph.D. in computer science from ETH Zürich and an M.B.A. from Stanford Business School. He welcomes email at dirk@riehle.org, blogs at https://dirkriehle.com, and tweets as @dirkriehle.



John Wall
Senior Vice President and Head of BlackBerry QNX

John Wall holds the position of Senior Vice President and Head of BlackBerry QNX, and is responsible for the direction and overall activities of the company. Mr. Wall oversees the planning, design, and development of BlackBerry QNX’s products, and the direction of its engineering services programs, including design consulting and custom engineering to support BlackBerry QNX customers in bringing their products to market.

In addition, Mr. Wall has been an integral member of the BlackBerry QNX team since 1993. He has held a variety of roles within the organization, including Vice President of Engineering and Services. He is a graduate of Carleton University in Ottawa and holds a Bachelor’s degree in Engineering, and Electrical and Electronics Engineering.



Maria Anhalt
Senior Vice President, Head of Cross Divisional Systems and Technology, Continental, 2018 to present

Recruited to lead corporate transformation to meet increased challenges of a rapidly evolving industry, collaborating with the executive team and Board.

Micro Focus International PLC, Newbury, UK 2017 to 2018
Merging with HPE Software, Micro Focus became the seventh largest pure-play software company in the world, with a broad portfolio across Hybrid IT Management, DevOps, Security and Data Management, and Predictive Analytics.

HEWLETT-PACKARD / HP ENTERPRISE (HPE), Palo Alto, CA 1996 to 2017
Vice President R&D Operations (2017)

Directed HPE’s newest and fastest-growing software product line, Hybrid Cloud, piloting two initiatives that were critical enablers of state-of-the-art agile development by the entire Business Unit of four R&D organizations across three continents, while maintaining leadership of Data Center Automation and Network Operations Management.

EDUCATION
Stanford University Graduate School of Business - Stanford Executive Program, 2016
Harvard University, USA - Accelerated Development Program, 2014



Dr. Elof Frank
Senior Manager, Synopsys SW Integrity Group, Central Europe

The Synopsys SW Integrity Group is a recognized leader in software security and quality and serves more than 4000 customers, all which have one theme in common, they all develop more or less SW. Our mission is to help our customers build secure, high-quality software now and for years to come. We help these customers find and fix quality and cyber-security defects in proprietary code, open source components, and application behavior. Our tools and services integrate seamlessly into all kinds of SW Development flows, and we support Enterprise, Automotive and Industrial customers to shift left their development testing.

Dr. Elof Frank received his Ph.D. (Doctorate) in Computer Science from University of Paderborn in 1995. His first career steps as a SW developer then followed in Silicon Valley, California. From there on, Elof has moved through several positions of Engineering Management, Customer Application Support and Sales, both in startups and larger SW tool companies. With the Acquisition of Vast Systems in 2010 he joined Synopsys and is now responsible for the Central European Business Operations of the SW Integrity Group.
15:45
Coffee break
16:00
Standard components and new collaboration models within the field of automotive computing platforms
Andreas Greff, Head of Cross-Divisional Customer Project Management at Continental
New vehicle architectures need to be defined from a top-down use case perspective and will require a cross-domain end-to-end solution-space. Tier-1 suppliers will become partners with OEMs and other parties to co-develop solutions and specifications with shared IP even years before the planned SOP. And the business model will also include a life-time partnership or interaction during the time of vehicle maintenance with updates over-the-air for new features, services or bug-fixes. In this environment it will be important to have partners that understand the challenges of the full ecosystem and provide solutions that do not lead to so-called vendor-lock-ins. This talk will address our experience in handling those challenges for the server-zone architectures and how future standardization will support the smooth interaction of all parties and may generate new business models and value chains.
16:30
New E/E Architecture for 2024-2030
Marcus Wärmer, Head of E/E Architecture & Director of CTO Organization at Visteon
Automotive electronics and the vehicle ecosystem are experiencing a significant amount of disruption in the face of macro trends such as autonomous driving, connectivity, electrification, and shared mobility. In fact, the need for computing power has never been higher. Individual distributed systems have become complicated and unsustainable. As a result, the industry is demanding connected, secure central computing platforms and more and more sensors and actuators. In a first step there will be basically equally designed computing platforms, in which the domain-specific design is no longer existing. Service-oriented architecture will enable dynamic load balancing, configuration, and seamless integration of cloud & edge computing. The logical step is using the game changing technology of Ethernet Time-Sensitive Networking (TSN), which will give us the opportunity to convert on pure IP-based end-to-end real-time communication. This will give us the possibility to create a new E/E architecture with a zonal approach, which is fully scalable and capable to cover the upcoming future requirements for 2024 and beyond.
17:00
Closing remarks
17:15
End

Our partners




Registration

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Venue & accommodation

Fleming´s Selection Hotel Frankfurt City, Frankfurt am Main

The Automotive Computing Conference will take place in Frankfurt, Germany at Fleming´s Selection Hotel Frankfurt City. Some hotel rooms are reserved for the participants. During the registration process, we will be providing you with the necessary group booking code and the hotel registration link. Please note that you have to book a hotel room by yourself. The ACC team is happy to assist you with further information about the conference venue!







Contact

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Get to know our ACC team members:

Chairman
Martin Schleicher
Elektrobit Automotive GmbH

Event organization
Katharina Nugraha
Elektrobit Automotive GmbH

Technical expert
Rudi Grave
Elektrobit Automotive GmbH
Marketing communication
Nermina Gradisic
Elektrobit Automotive GmbH